Sanjeev Pasricha is the Managing Director and CEO of C S Direkt Group of Companies which includes C S Direkt Events & Exhibitions Pvt. Ltd (experiential marketing), Destination Direkt (destination, incentives & management), Design Matrix (exhibitions and retail) has helped diverse brands expand their visibility in the market and capture consumer mind space at the same time, Vision Direkt (Content and Digital Marketing) creates ideas that connect with the audiences and meet objectives of online marketing. All group companies share Sanjeev’s vision to create measurable experiences that generate ROI and become growth drivers for clients.
As an Industry leader, he was largely instrumental for instituting the industry framework of EEMA – Events and Exhibitions Management Association of India. EEMA is today a common platform where the industry comes together to discuss, deliberate and celebrate.
As a well known face, he has been a recipient of various industry level recognitions such as “Best Brand Builder of the Year” by CMO Council Singapore, “Best Event” for Cisco India”, “Best Activation All India for Sales Volume” , “Exhibition Presence Of the year” for Canon India etc.